The brand new fleet displays the expansion of their on-line companies.
The grocery store is enhancing its on-line affords and likewise launched a brand new fleet of vans. (Picture: MORRISONS)
Morrisons is increasing its on-line affords with the launch of recent retailer decide places whereas additionally introducing new vans. The grocery store’s new automobiles will promote the speedy supply service, Morrisons Now, which was launched in October.
The grocery store can be strengthening its partnership with Amazon. The corporate’s Prime affords additionally embrace the chance to buy with its grocery companions, together with Morrisons. A spokesperson for Morrisons mentioned: “We’re rolling out a model new fleet throughout the property as we construct on the continual progress of Morrisons On-line. This contains model new livery to focus on our new and quickly increasing immediacy service Morrisons Now, which permits clients to get recent meals delivered in as little as 60 minutes.
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The grocery store additionally renewed its sponsorship with Clarkson’s Farm. (Picture: Getty Photographs Europe.)
“To assist our progress, we’re frequently launching new On-line Retailer Decide shops, which means we are able to now provide made in-store Market Avenue merchandise to much more of our clients.”
Morrisons has additionally introduced the extension of its sponsorship of Clarkson’s Farm for a second yr on Prime Video. The fifth season of the collection, which is ready at Jeremy Clarkson’s Diddly Squat Farm in Chipping Norton, will launch on Prime Video on June 3.
The sponsorship additional strengthens Morrisons 127-year relationship with British farming and builds on final yr’s success.
The Collection 4 sponsorship delivered distinctive outcomes, together with an virtually 20% improve in advert consciousness and a 15% uplift in high quality notion, as Morrisons delivered +2.8% like-for-like full yr gross sales progress.
The marketing campaign was recognised with a Marketing campaign Media Award 2026 win for Retail – On-line & Offline.
The renewed sponsorship comes as Morrisons continues to considerably spend money on British farming.
Earlier this yr, the retailer introduced a £1.6 billion dedication to British agriculture for 2026, supporting greater than 2,500 UK farmers throughout produce, meat, fish, dairy and eggs by way of long-term provide partnerships that present farmers with larger certainty and stability.
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