Cadillac launched its debut F1 automobile through the largest annual sporting occasion.
Cadillac launched their new F1 automobile on Sunday (Picture: Cadillac F1)
Cadillac unveiled its first-ever F1 livery through the Tremendous Bowl between the Seattle Seahawks and New England Patriots on Sunday, a putting black-and-white design that alternates on both facet of the automobile.
The newest addition to the F1 grid have been teasing their first challenger since revealing a Tremendous Bowl launch occasion, and their maiden effort duly delivered. America’s newest F1 squad will take to the grid in a glossy livery that’s certain to face out on the 22-car grid this 12 months.
“This livery represents excess of a paint scheme; it represents who we’re and what we deliver to Components One,” CEO Dan Towriss mentioned. “Each element is intentional: daring, trendy, and unmistakably American, whereas respecting the heritage and precision that outline this sport.
“Selecting to disclose our first race livery through the Tremendous Bowl and within the coronary heart of Instances Sq. is a strategy to introduce our id to the world on the intersection of efficiency, tradition, and leisure, and to attach with followers in locations far past the paddock.”
Group principal Graeme Lowdon added: “I am extremely proud to disclose the colors of our 2026 Components 1 challenger. We’re a crew constructed on daring ambition and management in innovation, values which we exhibited in the present day by tapping into probably the most culturally important sporting occasions on the planet in a way that has by no means been completed by a Components 1 crew earlier than.”
Cadillac will get a second probability to check their automobile on monitor this week on the Bahrain Worldwide Circuit after a blended first take a look at occasion for the crew in Barcelona. Lowdon’s squad accomplished 164 laps throughout the three-day occasion in Montmelo to kickstart their pre-season.
Cadillac’s automobile is white on one facet and black on the opposite (Picture: Cadillac F1)
Progress underneath strain. The primary Cadillac Components 1® Group livery is right here. pic.twitter.com/u2LVwQkFL5
— Cadillac Components 1 Group (@Cadillac_F1) February 9, 2026
A livery deserving of a double-take. pic.twitter.com/2tFhIKlX0S
— Cadillac Components 1 Group (@Cadillac_F1) February 9, 2026
Whereas there have been, understandably, for a brand new crew, teething issues, veteran driver duo Sergio Perez and Valtteri Bottas have sturdy ambitions for the 2026 marketing campaign as each stars return to the grid following one-year hiatuses.
“We’re undoubtedly not having that mindset (of being final),” Perez informed Reuters. “Not with the extent of funding that has been put in place. We will certainly be very disillusioned to complete final. We all know we is not going to win the championship for certain, however we undoubtedly wish to make lots of progress and beat a few groups.”
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Group-mate Bottas added: “I am ready that it could possibly be a tricky begin. And I do not thoughts if we do not begin in an effective way. After all I wish to. But when we do not, then that is the place we’re. It is probably not the place we begin from, it is the place we find yourself collectively. And that is the motivation.”
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