Martin Lewis just lately picked up a Bafta particular award for his work within the TV business.

Martin Lewis (Picture: Getty)
Martin Lewis has branded the Prime Minister’s perspective in the direction of on-line rip-offs as “woefully missing”. Mr Lewis, founding father of the Cash Saving Professional (MSE) web site, and Anabel Hoult, boss of client group Which?, penned a letter to Sir Keir Starmer warning of missed alternatives within the Authorities’s plan to sort out fraud.
Mr Lewis’ identify or picture has been used repeatedly with out his information to lure customers into making faux investments or funds. Within the letter, the pair mentioned: “Not too long ago, you mentioned the Authorities would take motion in opposition to X if it didn’t deal with points with its AI bot Grok, stating, ‘in case you revenue from hurt and abuse, you lose the proper to self-regulate’. That is the proper perspective, however it’s sadly woefully missing in relation to all victims of hurt and on-line abuse.”
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The letter continued: “Which? and MSE are writing to precise our issues with the Authorities’s lack of motion to carry Massive Tech accountable for the fraud that takes place on its platforms.
“This fraud doesn’t simply destroy individuals’s monetary lives, it will probably additionally destroy vanity and have large impacts on psychological well being. It’s simply some of the frequent types of ‘hurt and abuse’ and desires addressing as a matter of urgency.”
Fraud makes up 45% of all UK crime, the vast majority of which happens on-line.
They informed how a rise in AI deep fakes are getting used on “get wealthy fast” schemes in the meantime faux information articles are used with clickbait faux information headlines to attract individuals in.
Within the first half of 2025, 66% of authorised push cost (APP) fraud started on main on-line platforms, with AI now giving criminals the instruments to execute high-value frauds on these websites at scale – fuelling a 55% improve in funding scams over the previous yr.
The letter to the PM added: “Main on-line platforms usually are not simply internet hosting legal exercise, they’re actively cashing in on it. Newest stories present that platforms generate roughly £3.8 billion yearly from rip-off adverts focusing on European customers.”
They added: “By failing to carry Massive Tech corporations accountable by way of the Fraud Technique and On-line Security Act (OSA), we’re involved the federal government is giving these platforms free rein to proceed cashing in on the monetary and emotional hurt scams trigger to tens of millions of victims yearly.
“If the Authorities is critical about forcing these corporations to enhance the ‘takedown’ of fraudulent content material, there are some clear steps it will probably take.”
Mr Lewis and Ms Hoult insisted the Authorities should instruct regulator Ofcom to ship on its code of follow as quickly as attainable.
A Authorities spokesman mentioned: “Scammers who trick individuals into parting with their cash are committing a legal offence and may anticipate to be punished. This Authorities is backing phrases with motion, delivering £79 million this yr to sort out fraud head-on.
“We have revealed a Fraud Technique to guard customers and disrupt legal networks. However platforms even have a duty to make sure their websites usually are not offering a discussion board for materials meant to rip-off the general public.
“Below the On-line Security Act, providers that permit customers to add content material or work together with others, together with social media platforms, should proactively sort out unlawful fraudulent content material. This contains fraud by false illustration and rip-off adverts, whether or not shared or generated by customers – or face penalties.”


















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